When Pakistan bedazzled Delhi
24 Sep 2012 10:29 PM GMT
The Pakistan Fashion Design Council [PFDC] opened their new standalone store in Delhi ‘The Boulevard’ bringing together a collection of about 18 designers from Pakistan. Showcasing bridal and pret collections, complete with flowing gowns, sheraras and lehengas, sarees were also a part of the repertoire in the shades of the bygone colonial era.
Speaking at the launch, Sehyr Saigol, the founder and chairperson of the executive committee of the Pakistan Fashion Design Council, said, ‘This council was formed for the benefit of the designers and we are at the moment more informal.’
Couture wear, according to Saigol, is all about innovating the ‘wearability’ factor of fashion.
‘If you see the collection, we are mostly concentrating on ready-to-wear outfits and of course volumnising the pret collection at the same time. Our strength lies in the embroideries coming from different regions’ explained Saigol.
She also said that there should be an arrangement of reciprocity, a message which she wants to send across to the Indian fashion fraternity. Voicing the similar concept of fashion, fashion designer, Sonia Azhar said, ‘The most important part of Pakistan’s fashion is aimed at wearability and as Islamabad’s climatic conditions are similar to Delhi, the fabric used is of utmost importance.’
‘Chiffon is my favourite fabric. It falls perfectly and defines shapes,’ added Azhar, whose collection, as she put it, was best explained as a ‘balance of light and shadow’.
The popular Pakistani labels like Karma, Libas, Kamiar Rokni, Hassan Sheheryar Yasin [HSY], Elan Design House, Sana Safinaz, Asifa Nabeel, Sonia Azhar, will feature at The Boulevard which has set up shop in South Extension.
Following the launch of the store, there was a fashion show, where well known Pakistani actors along with Indian models shashayed on the ramp.
Mini Bindra, who along with PFDC brought this collection said that: ‘Islamic influences in patterns will bring a unique concept into the Indian wardrobe.’
Speaking at the launch, Sehyr Saigol, the founder and chairperson of the executive committee of the Pakistan Fashion Design Council, said, ‘This council was formed for the benefit of the designers and we are at the moment more informal.’
Couture wear, according to Saigol, is all about innovating the ‘wearability’ factor of fashion.
‘If you see the collection, we are mostly concentrating on ready-to-wear outfits and of course volumnising the pret collection at the same time. Our strength lies in the embroideries coming from different regions’ explained Saigol.
She also said that there should be an arrangement of reciprocity, a message which she wants to send across to the Indian fashion fraternity. Voicing the similar concept of fashion, fashion designer, Sonia Azhar said, ‘The most important part of Pakistan’s fashion is aimed at wearability and as Islamabad’s climatic conditions are similar to Delhi, the fabric used is of utmost importance.’
‘Chiffon is my favourite fabric. It falls perfectly and defines shapes,’ added Azhar, whose collection, as she put it, was best explained as a ‘balance of light and shadow’.
The popular Pakistani labels like Karma, Libas, Kamiar Rokni, Hassan Sheheryar Yasin [HSY], Elan Design House, Sana Safinaz, Asifa Nabeel, Sonia Azhar, will feature at The Boulevard which has set up shop in South Extension.
Following the launch of the store, there was a fashion show, where well known Pakistani actors along with Indian models shashayed on the ramp.
Mini Bindra, who along with PFDC brought this collection said that: ‘Islamic influences in patterns will bring a unique concept into the Indian wardrobe.’
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