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Entertainment

‘TV audience is more challenging’

TV is not a new medium for Ashutosh Gowariker, who is returning to the small screen after decades with EVEREST. But he feels keeping the TV audience hooked is much more challenging nowadays.

Gowariker, who has written and produced the  show, reasons that captivating TV audience is tough because if they won't find the content interesting, they will instantly move on to the other programme.

‘The audience is always interested in something that captivates them. You lose them in about 30 seconds...the challenge is much more,’ he said.
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