The tie that binds
It is that day of the year again when brothers all across the country get an over-dose of love.
With people increasingly moving away to other cities to pursue education and careers, Raksha Bandhan is a time when dear ones are missed. One courier company is making sure that the brothers get their rakhis well in time.
Called the 'Rakhi Express' the service allows you to send the rakhi in a special envelope with a personalised card. Though the new age tradition of e-rakhis still goes strong. Speaking about deliveries - Rakhi this year seems to have brought about some crazy gifting options - while you could stick to the usual loot of chocolates and sweets, phones, tablets, ipods are also big.
Rumour has it that brothers are gifting cosmetic surgery options. Women today seek lasting results from non surgical quick cosmetic procedures like Botox and hyaloronic acid based dermal fillers like Juvederm. 'During festive seasons like Raksha Bandhan, a lot of people come for beauty enhancing treatments. Mostly they want quick procedures that have minimal downtime. Some procedures that meet this requirement are dermal fillers like Juvederm that help revitalize skin, give volume and help clear fine lines and wrinkles,' says Dr Indu Ballani.