Special Olympics, WWE announce international partnership
Through this new partnership, WWE will support Special Olympics’ ‘Play Unified’ campaign, which fosters friendships, understanding, and inclusive communities among people with and without intellectual disabilities by uniting them through the power and joy of sports.
WWE superstars will participate in ‘Play Unified’ events with Special Olympics athletes from around the world, including China, India, Mexico, Germany, the United Kingdom and the United States. WWE will utilise its global platforms including WWE network, television broadcasts, live events, and digital and social media to generate awareness and support for Special Olympics.
“Special Olympics and WWE have an authentic, shared value of creating understanding and inclusion.We are thrilled that WWE is joining us,” Special Olympics’ CEO Mary Davis said.