Sonam Kapoor is Kalyan Jewellers’ new brand ambassador

Jewellery retail chain Kalyan Jewellers has roped in Bollywood actor Sonam Kapoor as its new national brand ambassador. "Sonam Kapoor will endorse Kalyan's exquisite range of gold and diamond jewellery. Sonam Kapoor is currently shooting the new television commercial of the brand, that is expected to go on air by the end of the month, Kalyan Jewellers said. "She will also feature in Kalyan's customer engagement programmes across its showrooms, not just in India but also in West Asia where it has a strong presence," it added. "Sonam's sense of fashion and style has resonated with people from across the country... reflects Kalyan Jewellers own growth trajectory and positioning in the minds of our customers," CMD said.