Samsung launches its cheapest Galaxy phone at Rs 5,240
24 May 2013 11:35 PM GMT
Mumbai: Intensifying the price war in the fast-growing smartphone category in India, South Korean mobile handset maker Samsung Electronics on Friday launched its cheapest Galaxy series phone `Star' at a price of Rs 5,240.
'Star' is the cheapest device in Samsung's Galaxy range and competes with the likes of Nokia's Asha range of smartphones as well as similar offerings from domestic firms like Micromax and Karbonn.
'Galaxy Star is a device that provides superior value to consumers based on its features, intuitive performance and design features. We want more and more feature phone users to upgrade to the Samsung Galaxy Star,' Samsung Mobile Country Head Vineet Taneja said.
Previously, Galaxy Y was the cheapest device in Samsung's portfolio and it was available for Rs 5,890. The entry-level smartphone is a dual-SIM device, powered by A5 1GHz processor and the latest Android 4.1 (Jelly Bean) operating system. PTI
'Star' is the cheapest device in Samsung's Galaxy range and competes with the likes of Nokia's Asha range of smartphones as well as similar offerings from domestic firms like Micromax and Karbonn.
'Galaxy Star is a device that provides superior value to consumers based on its features, intuitive performance and design features. We want more and more feature phone users to upgrade to the Samsung Galaxy Star,' Samsung Mobile Country Head Vineet Taneja said.
Previously, Galaxy Y was the cheapest device in Samsung's portfolio and it was available for Rs 5,890. The entry-level smartphone is a dual-SIM device, powered by A5 1GHz processor and the latest Android 4.1 (Jelly Bean) operating system. PTI
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