One Direction launches fourth fragrance
British boy-band One Direction have unveiled their fourth fragrance Between Us at The Sanderson.
Between Us comes after the band's successful fragrances Our Moment, That Moment and You & I, which was the US's number one celebrity women's fragrance launch of 2014, reported Hollywood Life.
"As this is our fourth fragrance, we feel like we are really getting the hang of it." "Not sure we're pros just yet, but the four of us have our own opinions on what looks and smells good, and we all bring something different to the finished product," Niall Horan said at the launch event.
The band released a ninety-second clip showing Harry Styles, Horan, Liam Payne and Louis Tomlinson going on their own separate adventures from the top of a mountain to the bottom of the sea to find the exotic ingredients.
According to the commercial, the new fragrance also contains Horan's tears. As One Direction fans are growing up to become young, modern women, we wanted to bring the design in line with this," bottle designer said.