Patanjali, actor Shetty join hands for 'Mission fit India'

New Delhi: Yoga guru Baba Ramdev-led Patanjali has launched India's first 120 days fitness and wellness campaign - " Mission fit India", in partnership with other firms including Fever FM, FTC and My FM here on Monday .

Actor Suniel Shetty, Patanjali Managing Director Acharya Balkrishna were present at the launch.

The main mission of the camapign is to encourage every indian to be fit and challenge the misconception that getting healthy is complex, time consuming and arduous. The 120 days fitness festival is divided into four phases and is aimed to reach people across 43 cities in India.

The four phases spread ove 120 days are 'Fit Basics', 'Suniel Ki Sena', 'Fitness Wars', and 'Finale'. Each phase addresses a key challenge that people face in their endevour to get fit.

Speaking to media, Baba Ramdev said, "Being fit is not all having a sculpted body...it is rather about holistic wellness. I am happy to be a part of this common intent of making India fitter and aware of fitness realities."