EC's spl campaign to reach out to first-time voters

In a first-of-its-kind initiative, Election Commission has launched a nation-wide campaign to reach out to the youth aged 15-17 years to turn them into early voters. "At national, state and district levels, we have been reaching out to people and youth to bring awareness about voting. And, for the first time, we have laid special emphasis on the age group of 15-17 through school dialogue programme," Chief Election Commissioner Nasim Zaidi said.

In a video message played out at a function hosted by the Chief Electoral Officer, Delhi on the National Voters Day on Wednesday, he also said that through programmes like Systematic Voters' Education and Electoral Participation and IT social media more educational material is being disseminated among the electorate.