Shree Venkatesh Films launches digital platform Hoichoi

Kolkata: Shree Venkatesh Films (SVF) one of Eastern India's largest entertainment company, on Wednesday announced the launch of Hoichoi, a one-stop digital content platform which is the home to the largest collection of the best in Bengali entertainment.

Vishnu Mohta, Co-Founder - Hoichoi and Executive Director SVF, said: "Hoichoi is the ultimate destination for Bengali entertainment, with something on offer for every Bengali - young or old, movie buff or music lover, student or working professional. We wish to connect with all of them, worldwide, on Hoichoi. The digital content platform exclusively for Bengalis, will showcase the best in Bengali entertainment content with original web series, over 500 movies and more than 1,000 songs."

The original web series of Hoichoi will cover different genres like thriller, drama, horror, romance, and comedy Apart from 110 films, that has already been made under the SVF banner, there will be 400 more in the library including movies by Satyajit Ray. Byomkesh will be seen in original web series for the first time through

this platform.

Shrikant Mohta, Co-Founder - SVF & Hoichoi . said, " The world is moving to mobile, so we decided to diversify into digital content with Hoichoi and created exclusive content for the same. The creative freedom this space offers is unparalleled. "

Mahendra Soni, the co-founder of SVF said that a leading international content distribution platform ViewLift, will be the technology partner of SVF in this venture. "The movies will be advertisement free with seamless viewing experience We will keep on adding contents time to time for our customers," Soni said.

The subscription rates for the service have been fixed at Rs 149 for three months, Rs 249 for six months and Rs 399 yearly. It is available for download on Android and iOS and supports viewing across all popular platforms - mobiles, PCs, laptops and tablets