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Bengal

NKDA to celebrate World Environment Day

Kolkata: New Town Kolkata Development Authority (NKDA) will be celebrating the World Environment Day on June 5 in a unique manner to create a sense of environment awareness among the residents.

"We will be organising plogging on early mornings at Eco Park in New Town. Plogging is a new environmentally conscious fitness trend, where people pick up rubbish while on a run. We will be giving prizes to the ones collecting the most trash," a senior official of NKDA said.

Plogging is a term coined in Sweden and according to a leading international daily, this exercise-meets-eco-friendly activity started there and has since spread across the world. The combination of jogging and picking up plastics and other waste material on the ground is a better exercise than just jogging, as one has to squat or bend in addition to running or walking.

NKDA is also contemplating an 'adda' session on the electric bus of Housing & Infrastructure Development Corporation (HIDCO). The event will be held in association with the British Deputy High Commission. According to plans, this will start from NKDA corner in Eco Park, where recycled products created from wastes as well as washed and pressed dresses at very low prices are being sold for the young – not because they can't afford new ones but because they care for the environment.

Senior officials of NKDA led by its chairman Debashis Sen held a meeting on Friday, to discuss the strategy of organising the two events on June 5.

It may be mentioned that New Town already boasts of a number of sustainable and consumer-centric features like app-based cycles for the entire city, e-buses, solar PV on canals, advance machinery for road cleaning & solid waste management, public green & open spaces etc.

It is India's first green-rated satellite city and is a unique blend of ancient architectural practices and modern technological innovations.

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