'Didi Ke Bolo' gets more than 1L calls on Day I

Kolkata: Trinamool Congress supremo Mamata Banerjee's first-of-its-kind unique public outreach campaign titled 'Didi Ke Bolo' (Tell Didi) has received an overwhelming response with more than one lakh people making calls on the #DidiKeBolo phone number that was announced by her at a media conference on Monday. More than 50,000 people across the state have shared their opinions and problems through the digital platform www.didikebolo.com.

"In the last 24 hours, more than 1 lakh people have called on the #DidiKeBolo phone number. Currently, 250+ people are working round the clock on this. We are further ramping up our resources to handle the overwhelming response. We thank you for your patience! Please note that this is over and above the 50k+ people who have shared their opinions or problems through our digital platform – http://www.didikebolo.com," stated the Twitter page named "Didi Ke Bolo" that was launched soon after Banerjee's announcement on Monday.

The post was retweeted by a number of TMC MPs and MLAs to spread awareness regarding the initiative. District presidents across the state made announcements about it as well. Atin Ghosh, who is the working president of TMC of North Kolkata district informed the councillors and borough chairmen about it in detail while for South Kolkata, party district president Debasish Kumar undertook a similar exercise.

The MLAs will be doing media conferences across the state on Wednesday to spread the message. As part of the programme, TMC representatives will reach out to the families and share the phone number: 9137091370 that will enable people to put across their views, grievances, if any, directly to Didi.

The target set up by the TMC is to reach around 1.6 crore families that comprise 80 percent of the total households in Bengal in the coming 20 months ahead of the 2021 state Assembly elections.