Kerala wins ad award in Prague
29 April 2012 4:30 PM GMT
The Kerala Tourism advertisement campaign ‘Your Moment is Waiting’ has won the bronze medal at the third edition of the prestigious Prague International Advertising Festival (PIAF) in the category of 'state as an advertiser'.
The PIAF is a premier event of the global advertising industry.
Other winners at the PIAF, held in Prague between 25 - 26 April, include German car manufacturer Volkswagen, consumer goods major Unilever, and American confectionery conglomerate Kraft Foods. Also on the podium were big names like McDonald’s Germany, Sony Pictures, Heineken and Lego.
Kerala Tourism had also won three gold medals at the recently-held Pacific Asia Travel Association international awards.
'This is an unprecedented honour for us. It is a recognition of the hard work put in by the Kerala Tourism in managing the brand Kerala and devising effective marketing strategies,' said Kerala Tourism Minister A P Anil Kumar.
The PIAF is a premier event of the global advertising industry.
Other winners at the PIAF, held in Prague between 25 - 26 April, include German car manufacturer Volkswagen, consumer goods major Unilever, and American confectionery conglomerate Kraft Foods. Also on the podium were big names like McDonald’s Germany, Sony Pictures, Heineken and Lego.
Kerala Tourism had also won three gold medals at the recently-held Pacific Asia Travel Association international awards.
'This is an unprecedented honour for us. It is a recognition of the hard work put in by the Kerala Tourism in managing the brand Kerala and devising effective marketing strategies,' said Kerala Tourism Minister A P Anil Kumar.
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