Millennium Post

Film’s success depends on audience: Arjun

“No number of likes and comments relate to the success or failure or choice of films. For a film to succeed, people have to come to the theatres to watch it,” Arjun said.

“But sometimes you feel every movie and every song is a hit on social media. When you come out of it, reality is different,” he said. The 2 States actor was joined by gen-next stars Alia Bhatt, Parineeti Chopra, Aditya Roy Kapur, Ayushmann Khurranna and Kriti Sanon, who spoke about how their films affect brand endorsements, social media pressure, success and failures.

Shudh Desi Romance actor Parineeti said the young stars today have not yet developed a “loyal” fan following and are as good as their last film.

“There is no loyalty towards one person yet. They love the films that we do more than they love us. I think it’s going to take five, ten, I don’t know how many years to watch anything we do. We haven’t reached that stage,” 
she said. 
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