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Users in smaller cities buy condoms online: Study

Lack of access to condom varieties and hesitancy to purchase them from the store are some of the factors driving the growth of online sale of these products, according to data released by an e-commerce website. Users have also become confident and more open to buying condoms online due to the discreet shipping policy for these products on the site, the company said.

As compared to last year, there has been a 30 per cent increase in the sale of condoms driven by demand from non-metros, the site said, adding that eight out of 10 orders were from non-metros.

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