Swapna becomes new face of Senco Gold & Diamonds

Senco Gold & Diamonds, signed 2018 Asian Games Gold Medalist and 2019 Arjuna Awardee Swapna Barman as their new brand ambassador. She will be promoting 'Everlite' – the light-weight jewellery range from Senco Gold & Diamonds.

They also rolled out a new brand campaign on women empowerment '#DontTakeMeLightly' featuring Swapna Barman. In a new TVC for Everlite, the women's jewellery collection from Senco Gold & Diamonds, Swapna will be portraying the role of a woman who has overcome all physical challenges and hardships to emerge as winner.

The Everlite collection has been designed especially for the dynamic women and offers a signature collection of rings, ear-studs, chains and pendants in Diamond and Gold. This Signature range can be used as part of daily wear as well as for party wear. The price of Everlite collection starts from Rs. 6999 for both Gold and Diamond collection. This segment comprises of collection like 'Nature' , 'Earth ' and 'Aqua', endorsing social awareness amongst users to conserve nature, earth and water.

Speaking on the occasion, Suvankar Sen, Executive Director, Senco Gold & Diamonds, said, "It is an honour to have 2018 Asian Games Gold Medalist and 2019 Arjun Awardee Swapna Barman as our brand ambassador for our Everlite collection. Swapna embodies the spirit of overcoming hurdles in different spheres of life and beating physical challenges to emerge as a winner. She is an icon of women empowerment and an example of what the country's daughters can achieve."