Xiaomi, Samsung tied at top of India smartphone market
New Delhi: Chinese handset maker Xiaomi caught up with industry leader Samsung to share the top spot in India's smartphone market for the September quarter with each player accounting for 23.5 per cent share, research firm IDC said on Tuesday.
Smartphone shipments in India reached a record high of 39 million units in the July-September quarter -- which also sees high sales on account of festive season.
Shipments grew 40 per cent from the previous quarter and 21 per cent over the year-ago period, IDC said, adding that India accounted for about 10 per cent of the global smartphone shipments this quarter.
Other players in the tally included Lenovo-Motorola (9 per cent), vivo (8.5 per cent) and Oppo (7.9 per cent).
"In the coming few quarters, both Samsung and Xiaomi would need to further strengthen their channel play and significantly differentiate their products on technology and quality to sustain and fight for leadership in this hyper competitive smartphone market," IDC India Senior Analyst Upasana Joshi said.
In a statement, Xiaomi said it had shipped 9.2 million smartphones during the quarter and has seen a growth rate of nearly 300 per cent year-on-year.
Samsung, which registered 23 per cent year-on-year growth, saw models like Galaxy J2, Galaxy J7 Nxt, and GalaxyJ7 Max contributing to almost 60 per cent of its volume, as per IDC data.