Flipkart onboards 27K kirana shops to strengthen last mile delivery

New Delhi: Walmart-owned Flipkart on Monday said it has onboarded nearly 27,000 'kirana' shops across 700 cities to strengthen its pan-India supply chain ahead of the upcoming festive season. This will further strengthen and personalise e-commerce experience for its existing 160 million customers, help deepen its reach to newer geographies and consumers and support 'kiranas' by enhancing their income, a statement said. It will also help reach out to millions of new consumers during the upcoming festive event, The Big Billion Days, it added.