FB's Zuckerberg says they removed 1.5 bn fake accounts in last two quarters
NEW YORK: Facebook CEO Mark Zuckerberg has revealed that in the last two quarters alone the company has removed more than 1.5 billion fake accounts across its platform. The revelations come as part of a detailed post written by Zuckerberg as part of a new note titled, "A Blueprint for Content Governance and Enforcement."
Zuckerberg post comes a day after an in-depth investigation by the New York Times, which revealed how Facebook tried to manage and deflect some of the scandals it has faced. The report alleged that Facebook knew of Russian interference in US elections, well before it publicly admitted to the same. It also claimed that Facebook tried to put some of its rivals like Google in the dock over the issue of fake news. Facebook has denied a majority of the claims made in the report.
The Facebook CEO's post is fascinating especially if one were to consider the removal of fake accounts. The number 1.5 billion in just two quarters is not small by any stretch, especially when considering that Facebook has itself claimed that it has over 2.5 billion monthly active users on the social network.
In his Facebook post, Zuckerberg wrote that the company has been "proactively identifying fake accounts, which are the source of much of the spam, misinformation, and coordinated information campaigns. This approach works across all our services, including encrypted services like WhatsApp, because it focuses on patterns of activity rather than the content itself."
"In the last two quarters, we have removed more than 1.5 billion fake accounts," he wrote. So it looks like this fake account removal number refers to across Facebook products, which would include Facebook Messenger, WhatsApp and Instagram.
The Facebook CEO also wrote in his post that the company plans to reduce the reach of click-bait content, which tends to go viral on the network.