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Annualised GMV for e-commerce firms in India dips 10% in Q2

Annualised GMV for e-commerce companies in India fell 5-10 per cent in the second quarter of 2016 to $13 billion, impacted by fewer discounts by players like Flipkart and Snapdeal, research firm RedSeer said on Wednesday. “While there was a strong growth pattern in calendar year 2015, the annualised gross merchandise value (GMV) run rate for the Indian e-tailing industry dropped sharply in size in both quarters of 2016 till date,” RedSeer Consulting Founder and CEO Anil Kumar told reporters here.
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