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3D garments, hit or miss?

Think about a time, when a fashionably-conscious lady won't complain that another woman is wearing the same clothes as her. Every high school girl can wear a custom made dress to the prom and every man at last attains freedom from the dangerous trick question, 'Honey, do I look fat in this dress?' Sounds like a style utopia? Not quite!

True, the world then will be much easier for men and a wonderland for the women. No! I am not narrating a fairytale. Soon, this will become a reality with the help of 3D garments, which have hit the fashion industry recently. Many designer houses overseas are preparing such outfits for women and already some e-commerce websites are making a killing selling them.

A custom made 3D garment, is made out of nylon and lycra material and the body is created by use of an elastic surface model. Animation and designing tools allow designers to examine the garment style in three dimensions dynamically. Further, the designer visualise his original ideas for the customer and changes interactively, before the real cloth panels are cut.

The very thought of wearing a custom-made piece is lucrative for fashionistas, 'The idea of owning a custom made piece is very tempting, there will be no wardrobe clash ever again,' says Neha Singh, a fashion designing student.

The best part of the story is that various flaws of the body can be hidden, and more importantly, the right areas can be accentuated easily with the help of 3D garments, albeit the cost of such fashion wear will be high. San Francisco-based clothing company, Continuum, is among the first to create wearable, custom made 3D printed pieces. 'If the clothes can hide or flaunt any part of my body, then a few pieces won't hurt my budget,' said Nupur Deodhar, a marketing executive.

However, fashion designers have conflicting opinions. 'I think it will not be very successful as custom made costumes will be of high price and will be limited to a particular segment of customers,' says designer Rajdeep Ranawat.

Actress Dita Von Teese recently flaunted a 3D printed dress, designed by Michael Schmidt at an event. Although Hollywood celebrities are opting for such garments, the question, how these designs will suit Indian body type, remains.
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