MillenniumPost
World

Rolling Stone magazine up for sale after 50 years

New York: The owners of Rolling Stone, the 50-year-old music and culture magazine, have put it up for sale mainly due to some "costly strategic mis-steps" that have steadily taken a financial toll on the publication, the media reported.
Jann S Wenner, then 21, started the magazine in San Francisco in 1967 and it went on to become the "counter-culture bible", reports The New York Times.
It defined cool, cultivated literary icons and produced star-making covers that were such coveted real estate that they in spired the song "The Cover of Rolling Stone" by American rock group Dr. Hook and the Medicine Show, according to experts.
"I love my job, I enjoy it, I've enjoyed it for a long time... But letting go was just the smart thing to do," Wenner, now 71, told The New York Times.
The sale plans were devised by Wenner's 27-year-old son, Gus, who has aggressively pared down the assets of Rolling Stone's parent company, Wenner Media, in response to the financial pressures.
The Wenners have also sold the company's other two magazines, Us Weekly and Men's Journal. Last year, they sold a 49 per cent stake in Rolling Stone to BandLab Technologies, a Singapore-based music technology company.
Next Story
Share it