Quantum theory may explain why jokes are funny
BY Agencies19 March 2017 5:15 PM GMT
Agencies19 March 2017 5:15 PM GMT
Whether we find puns and jokes funny can be predicted using quantum theory, say scientists who are developing a mathematical model that can help decode the complexity of humour.
Aiming to answer the question of what kind of formal theory is needed to model the cognitive representation
of a joke, researchers suggest that a quantum theory approach might be a contender.
Researchers at University of British Columbia in Canada outlined a quantum inspired model of humour.
This new approach may succeed at a more nuanced modelling of the cognition of humour and lead to the development of a full-fledged, formal quantum theory model of humour, researchers said.
This initial model was tested in a study where participants rated the funniness of verbal puns, as well as the funniness of variants of these jokes (eg the punchline on its own, the set-up on its own).
The results indicate that apart from the delivery of information, something else is happening on a cognitive level that makes the
joke as a whole funny whereas its deconstructed components are not, and which makes a quantum approach appropriate to study this phenomenon.
For decades, researchers from a range of different fields have tried to explain
the phenomenon of humour and what happens on a cognitive level in the moment when we "get the joke".
This is the first time that a quantum theory approach has been suggested as a way to better understand the complexity of humour, researchers said.
Previous computational models of humour have suggested that the funny element of a joke may be explained by a word's ability to hold two different meanings
(bisociation), and the existence of multiple, but incompatible, ways of interpreting a statement or situation (incongruity).
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