Amit Shah's audio message may boost 'Mission 150' in Gujarat

Ahmadabad: Aiming its fifth straight innings in of Gujarat, Bharatiya Janata Party (BJP) seems to be quite confident of a 'comfortable' win and the BJP leadership feels that the victory margin would perk up this time. However, the credit must go to BJP national president Amit Shah's micro poll engineering as he did in the previous Assembly elections. Reportedly, a phone-call from Shah has boosted the BJP members' morale to serve the party and convince people to vote for Lotus.

"I am Bhajpa adhyaksh. You all might have been in the election work. Bring at least ten of your friends, relatives and neighbors to vote before 10.30 am," the audio clip of the former Gujarat cabinet minister and BJP chief Amit Shah said.

A senior BJP leader Jagdishbhai told the Millennium Post, "It is an intensive and micro campaigning way for the elections. We came up with an online membership registration for the new party members a few months back, which ended with the number of party members crossing one-crore mark. But to verify the number we started 'Vistarak' campaign, where Vistaraks visited all districts and 182 constituencies and submitted the report to the top leadership. After that we formed call centers in all respective constituencies and circulated all audio messages to them."

The BJP chief is banking on the mathematics to boost up its "mission 150". However, the party has preferred to concentrate on the 'core voters' rather playing polarizing politics, which opposition Congress seems to have followed this time. However, BJP veterans feel that caste-politics will not work and will end up with other caste-consolidation.

Poll experts feel that though there could be a neck-to-neck political fight between the BJP and the Congress in this assembly poll, but the saffron party has more strength on the ground level.

On December 11, 12 and 13, BJP has organised multi-layered 'group discussions' in all booths with in-charges. After that the party is also concentrating on the 'election day management,' a BJP source said.

According to sources in the state election office, around 72 per cent vote has been reported in the first phase, which is one per cent more than the previous poll.

The second and the last phase of the Gujarat Assembly elections is scheduled on December 14 in 93 Assembly constituencies. The result will be out on December 18 along with Himachal Pradesh results.