Modi steps up his election campaign, to address 185 rallies from 26 March

The first of the ‘Bharat Vijay Rallies’ will be held at Udhampur in Jammu and Kashmir. Announcing the party’s mega poll campaign plans, BJP vice-president Mukhtar Abbas Naqvi said Modi will address a total of over 185 such rallies in 295 constituencies.

He said that ahead of the launch of his rallies, Modi will seek the blessings of Mata Vaishno Devi by visiting the shrine in Jammu and Kashmir and will address three other rallies that day itself, including one in Bulandshahr and Nagina in Uttar Pradesh and in Delhi.

‘Bharat Vijay rallies will be characterised by a unique mix of a standardised format adapted to suit localized requirements, including chargesheets on each state ruled by the opposition,’ he said, adding voters in each of such constituencies where a rally is being held will receive a personalised invitation letter signed by Modi.

‘They will be remarkably different from traditional rallies in terms of attracting masses and communicating with them,’ Naqvi said, noting that while rallies of this genre will not be a one-off vote-canvassing exercise but a sustained drive to spread the party’s message and vision even after it ends.

Naqvi said party president Rajnath Singh will also address about 155 to 160 election rallies, while its other top leaders like LK Advani, Sushma Swaraj, Arun Jaitley and Murli Manohar Joshi will address rallies in many constituencies.
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