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Indian phone user base rises 4%

Total telephone subscriber base in the country grew by 4.42 per cent to 939.57 million while the teledensity has increased to 77.28 per cent at the end of August 2012. The user base stood at 899.78 million and teledensity at 74.96 per cent the end of August 2011.

However, wireline users base declined to 31.2 million by August end this year, from 34.1 million in August 2011, according to the data compiled by Department of Telecommunications (DoT).

The wireless phones have increased to 908.3 million in august 2012, from 865.7 million in the same period last year.

State-run telecom firms BSNL and MTNL continue to have the majority share in wireline segment while private operators dominate the wireless space.

BSNL and MTNL enjoy 79.93 per cent market share in wireline phones and 11.51 per cent share in wireless segment.

BSNL is also taking a number of initiatives to retain the landline customers by launching consumer loyalty programmes and providing various plans for landline broadband connections, BSNL CMD RK Upadhyay said.

He added that the shift from wireline to wireless phones has now stablised.

Among operators, Bharti Airtel retains its leadership position with market share of 20.24 per cent followed by Vodafone Essar with 16.32 per cent, Reliance Group with 14.46 per cent, state-run BSNL and MTNL with 13.78 per cent and Idea with 12.34 per cent during the period.The share of urban areas in the number of telephones has declined to 63.77 per cent at the end of August 2012 while the share of rural areas has increased to 36.23 per cent.
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