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Shaping Business with Right Numbers

Numbers can affect brand perception, consumer acceptance and long-term success

Shaping Business with Right Numbers
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Numerology is an age-old science that affects our lives, choices and even our companies. This is used internationally by business owners to select the names that work best and the branding and strategies needed to grow. The numbers can affect brand perception, consumer acceptance and long-term success.

The Significance of Business Name’s Numbers

Number 1 (The Leader): Corresponding to the Sun, this number represents leadership/innovation/pioneering. This is the perfect number if you'd like your business to shake up worlds, create new concepts and monopolise. It also symbolises uniqueness and businesses that are in connection with this number.

Number 2 (The Nurturer): 2, which is ruled by the Moon, denotes feminine energy and emotional intelligence. If you serve women or have a business with beauty, jewellery or home decor, it suits well to a name that adds up to 2. Number 2 is in harmony with others through cooperation and an emotional connection with customers. These types of companies are often viewed as friendly and sympathetic, building loyalty and nurturing relationships over time.

Number 3 (The Communicator): Number 3 is ruled by Jupiter (Guru) and represents expansion, communication and connection. This helps industries including finance, investment and customer service. However, Number 3 businesses usually grow quickly because of their great communication and networking skills. These are good businesses for relationship-building and credibility - two things that are key to building a business.

Number 4 (The Visionary): 4, ruled by Rahu, is the rags-to-riches and faceless success. This number is high for businesses leveraging digital technology, digital platforms and intangible assets. Businesses of this number are either new-age tech, innovative concepts or game-changing services. They might lay down their lives, but sooner or later - and with some blood, sweat and vision - they achieve remarkable success.

Number 5 (The Networker): In the same manner, Mercury rules number 5. As the number of adaptabilities, communication and networking, 5 is your best choice if you want your business to gain public support, attract investors and sustain its rapid growth among networkers and quickly adapt to new situations.

Number 6 (The Luxury Magnet): Number 6 is for opulence, money and acquisition. If you operate in high-value horizontal markets, hospitality or industries that drive cash flow, this is a compelling number. The auras of businesses of number 6 tend to attract opulence, elegance and exclusivity, which leads to the perception of a higher-end product amongst users catering to elite customers.

Number 7 (The Evergreen Brand): Number 7 is for intellectual and spiritual pursuits. Choose 7 if you want a brand that stays legendary and memorable. This number is ideal for businesses that aim to create a lasting impact by offering products or services that have timeless value.

Number 8 (The Rewarding but Controversial): Number 8 is ruled by Saturn, which represents the highest peak of success or death. It works for the metal, real estate and luxury goods industries. While number 8 businesses can be million-dollar mega stars, they are often also subjects of controversies, scandals or market volatility.

Number 9 (The Government & Future Tech): Number 9, ruled by Mars, belongs to government-backed industries, defence, artificial intelligence and robotics. This number represents strength, initiative and endurance. Also, businesses belonging to number 9 are for industries with a high level of authority and responsibility and state-of-the-art technology skills.

Why 1, 5 & 6 Seem to be Popular Choices: These numbers are associated with characteristics like innovation, adaptability and luxury. They represent solid energies that support companies in creating sturdy roots, enjoy the success of developments and be well-known among customers.

Calculating Your Business Name: If you see the name ‘Facebook’, its total was 8: F (8) + A (1) + C (3) + E (5) + B (2) + O (7) + O (7) + K (2) = 35 → 3 + 5 = 8. At the time, ‘Facebook’ was popular, but also controversial. Now, they are called Meta: M (4) + E (5) + T (4) + A (1) = 14 → 1 + 4 = 5.

Design a Business Card Based on Numerology: A business card isn’t just a piece of paper - it is an energy carrier. When you give a business card to someone, it travels extensively and interacts with thousands of energies. This movement activates the business card’s power, attracting more opportunities, clients and success. The more a business card travels, the more it gets activated, creating a continuous cycle of positive energy and attraction.

Thus, ensuring that your business card’s numerology aligns with your brand is crucial. A well-designed, numerologically aligned business card can enhance your brand’s energy, ensuring more prosperity and success.

(Rakhhi Jain is a professional numerologist, Vastu consultant and general counsellor from Mumbai, India. Email: [email protected]. Mobile: +91 9594888515, +91 9136910156. ‘Instagram’ handle: numerologybyrakhejain. Facebook handle: Numerology By Rakhe Jain)

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