Imperial's step towards a greener world
our correspondent
'Ride for green', an initiative by The Imperial, New Delhi was undertaken for the first time on the occasion of 'World Environment Day' to promote responsible conduct to preserve the environment. A cycle rally with associates was organised to highlight alternative practices to 'Beat Air Pollution' in alignment with the United Nation's theme for this year.
An extension of The Imperial's pledge to #GiveUp plastic for Beating Plastic Pollution and decrease its usage, the cycle rally was a call to action to combat and adopt greener practices to reduce air pollution. From the hotel, the cyclists went to Janpath Road heading to Dr Rajendra Prasad Marg, then to Raisina Road, Vijay Chowk, Rajpath and India Gate, and came back to Janpath Road to return to the hotel.
Air Pollution has become a global crisis today, and the need for a green economy is paramount. The Imperial aims to broaden the conversation around air pollution through this initiative and urge people to make changes in everyday lives to combat air pollution and its effects on our own health.
And with respect to that, the hotel undertook some activities like A floral installation art in the lobby was created to promote human contribution in reducing air pollution, planters were gifted to guests on World Environment Day to spread awareness on the ways to better the air quality in homes, via indoor plants, responsive posters were displayed with the message ' Beat air pollution' across departments to promote the United Nation's theme. Apart from that, poster making and slogan writing competition was also organised with employees to highlight the key message.
Speaking on the occasion, Vijay Wanchoo, Sr Executive VP and GM, The Imperial, New Delhi said, "The Imperial New Delhi is committed to adopting environment-friendly practices to ensure that we function as a responsible organization. With the 'Ride for Green initiative we are expanding our sustainability efforts further to highlight the need for nature-friendly ways of transport as I believe that this is the need of the hour."
"We believe in changing for a better tomorrow and it all starts with us. Carrying forward our efforts to recycle and reduce plastic usage while reducing water wastage and energy consumption across the hotel, our endeavor to beat air pollution has just begun."
The Imperial Hotel will continue to #GIVEUP to give back in association with WWF India and achieve excellence beyond luxury. The hotel is already in the process of installing air purifiers in its premises to improve the indoor air quality for its guest and associates, and the aim is to scale up the 'Ride for Green' initiative in the coming years to make sure that the dialogue around air pollution gains momentum.



