Fashion and films at this do

When fashion and films come together, there’s a lot one can expect from the collaboration of the two. One such occasion was when one of country’s finest designers and revered couturier, Anju Modi hosted an evening in association with Exclusively.com to celebrate her work as the costume designer for Ranveer Singh, Deepika Padukone and Priyanka Chopra in the much-anticipated Bajirao Mastani, on Friday at PVR ‘Director’s Cut’. 

This association with Sanjay Leela Bhansali features some of Modi’s most spectacular creations for the second time around, after the movie Ram Leela.

Bringing the magnificence of the costumes to her discerning customers across the globe, Anju Modi will be retailing her collection inspired by Bajirao Mastani only at Exclusively.com, India’s leading premier online fashion destination. 

Speaking on the occasion, Amit Maheshwari, CEO, Exclusively.com said, “We are overwhelmed to see the response of our customers towards our exclusive association for Bajirao Mastani collection by Anju Modi. We have observed escalated growth owing to the association and are proud to have taken this fashion quotient closer to our customer’s lives with a wider reach and much more flexibility.”

The celebrations, held over cocktails and a special screening, was attended by esteemed members of the fashion fraternity like Ritu Kumar, David Abraham and RakeshThakore, Sunil Sethi, Ankur and Priyanka Modi, Atsu Sekhose and Urvashi Kaur, Pernia Qureshi and many more.

Speaking about the experience of designing the costumes for the movie, Anju Modi said, “This has been the most challenging and gratifying experience. Working with Sanjay Leela Bhansali for a movie is a privilege and an honour and I feel ecstatic about seeing all that hard work translate so beautifully on the screen. I hope that people enjoy the work we have all put into this movie and the costumes.”