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'Audiences have more power on OTT than films'

Audiences have more power on OTT than films
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Mumbai: Audience is always the king, but on the streaming platforms, they hold more power to accept or reject an actor, said Amit Sadh.

Unlike movies, it's a tough task to hold the attention of people on digital platforms, said the actor, known for his performances in movies such as 'Kai Po Che!', 'Sultan', 'Gold', 'Super 30' and 'Shakuntala Devi'.

"Movies have their own effect - you go in a dark room, you take an appointment to watch something and if you don't like it, you will have to continue to watch it. But OTT is a personal space. You watch it alone, at your will. I would feel bad if someone would change or pause when my scene is being played. But that's the power of OTT. It's a challenging medium," Sadh told the top news agency.

At the same time, Sadh said streaming platforms have advantages as well, especially for creative people who like exploring unique content without the trappings of a formulaic cinema and the box office numbers.

"The makers have the luxury to tell more stories. They don't have the pressure of distributors and producers who give them the money and financiers who control or believe in the kinds of functions that sell. There is work for everyone, with more genres being attempted. It translates into more actors getting work. I, as an actor, believe the characters I have played have helped me become better. That is the boom."

Sadh has worked on web series such as 'Jeet Ki Zid', 'Avrodh: The Siege Within' and 'Breathe'. He most recently appeared in the second season of 'Breathe: Into the Shadows', which was released on 'Prime Video' on November 9. The psychological thriller is headlined by Abhishek Bachchan and also features Nitya Menen, Saiyami Kher and others.

Amit said he is grateful to his director, Mayank Sharma, who offered him the meaty role of tough cop Kabir Sawant.

"We filmed it at different stages of my life. While we were making season one, we didn't know that there would be a season two and we would get this far. It's not that simple to play a role like this. I'd like to believe that I have worked hard and contributed towards the character and series," he said.

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