Always backed disruptive content in my career

Mumbai: In over a decade – long journey in Bollywood, Anushka Sharma has worked in myriad genres of films and also donned the producer's hat at the age of 25. She says as an artiste, she has always backed "disruptive content" throughout her career.

Anushka's maiden production NH10 has completed five years of its release and the actor has talked about her journey as a producer and what it took to be the first A-list actor of her time to take the plunge.

"The decision to produce NH10 was very instinctive for me. It appealed to my core of doing something different and entertaining audiences. I wanted to give them something that they had not seen before and I was sure we could push the entertainment envelope with this cinema," Anushka said.

She said that as a producer her aim is to give the country brilliant content and that she is always on the lookout for the best scripts.

"As an artiste, I have always backed disruptive content throughout my career and when a film like NH10 came to me, I knew it was my calling to disrupt content for audiences as a producer."

Anushka says she tried to make the stereotyped non-mainstream cinema, mainstream cinema.

"I was 25; I had no knowledge of producing films and I didn't know what I was getting into; but my brother Karnesh and I knew that we had to do it because we wanted to give audiences cinema that Bollywood was not making," she said.