'Hike to be full social transaction platform'

Kavin Bharti Mittal, founder and CEO of Hike, said the messaging app acquired a user base of 100 million in 2016 and his focus currently is on the large Indian market, in particular the younger generation.

"If you look at the journey of Hike from day one, we've gone from a simple messaging app to a full social transactional platform today. It is one stop sort of gateway where people can come and do much more than messaging with their friends, Mittal, who was in the US recently to attend the Harvard India Conference in Boston, said.

"We focus most of our attention on youth because the market itself in India is very, very large," he said.

"The question that we're asking ourselves is that in 3-4 years from now where the market will be and what are the opportunities? he said.