Captain Kohli is Uber India brand ambassador
9 March 2018 10:17 PM IST
New Delhi: Cab hailing platform Uber on Friday said it has it has roped in Indian cricket team captain, Virat Kohli as its brand ambassador in India.
"Uber India's association with Virat Kohli will lay the foundation for a host of brand-led interventions in 2018. Besides being the face of the brand, Virat will be actively involved in a series of innovative marketing and customer experience initiatives to be rolled out by Uber India," the company said in a statement.
It, however, did not disclose the financial terms of the partnership. This is the first time the company has announced a brand ambassador in the Asia Pacific region.
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