Amazon India teams up with govt to promote handloom sales

The partnership allows Amazon India to engage with weavers in Kota in Rajasthan, Nadia in West Bengal, Bargarh in Odisha and Bijoynagar in Assam.

 The products will carry government certifications ‘India Handloom Brand’ and ‘Handloom Mark’, ensuring availability of quality products to shoppers across the globe, Amazon India said in a release here. 

The company has already deployed teams in the four states and conducted workshops in Kota and Bargarh, introducing weavers to online selling and Amazon.in’s seller services that will help them kickstart their online business, it said.