Jewellery firm Tribhovandas Bhimji Zaveri (TBZ) on Thursday announced its e-marketplace venture with Snapdeal to sell its range of diamond jewellery and gold coins. “With digital and e-commerce wave sweeping India, our iconic brand ‘TBZ-The Original’ ties up with e-commerce major Snapdeal to showcase its diamond jewellery range in a first-ever e-tailing initiative for the brand,” TBZ said.