Priyanka Chopra’s debut single Exotic featuring Pitbull will be featured throughout the 2013 Guinness International Champions Cup as the soccer tournament’s official theme song. The announcement was made by Relevent Sports, a division of RSE Ventures and the organizer of the Guinness International Champions Cup, in conjunction with Interscope Geffen A&M and Universal Music.
Chopra’s Exotic video featuring Pitbull premiered on VEVO last week. ‘We could not be more thrilled about the exceptional list of world class teams playing in this year’s tournament,’ said Charlie Stillitano, CEO of Relevent Sports. ‘This is a landmark event in soccer and Priyanka’s debut single Exotic brings to life the spirit of the tournament.’
Said Priyanka Chopra ‘I'm really excited that Exotic has been named the official theme song for the 2013 Guinness International Champions Cup. As a new artist it's such an honor any time an organization or brand chooses to use my music as their anthem. Last season my track In My City was released exclusively to the NFL as the featured song for the network's Thursday Night Football series, and I would definitely be open to collaborating with other organisations like this in the future.’