New Delhi: The government order asking television channels not to air condom advertisement between 6am and 10pm is poised to undo decades of progress on sexual and reproductive health, health groups have said and advocated against such decisions.
The Population Foundation Of India suggested that like in the film industry, advertisements can be graded by content and accordingly slotted for telecast instead of removing all advertisements.
"While the Health Ministry is trying to push contraceptive use with specific focus on spacing methods for family planning, the advisory by the Information and Broadcasting Ministry is poised to undo decades of progress on sexual and reproductive health," Poonam Muttreja, executive director, PFI, said.
The I&B ministry on December 11 issued an advisory to all television channels, asking them to restrict condom advertisement to late night between 10pm and 6am.