India first to get Penguin’s self-publishing platform

Update: 2013-02-08 23:47 GMT
Penguin India on Thursday launched its self-publishing platform, Partridge, in the country in partnership with US-based firm Author Solutions Inc. Penguin's parent company Pearson had acquired Author Solutions, a self-publishing major, for $116 million last year.

'We get a lot of manuscripts every month. So, we know there is a huge writing community here. However, all the authors do not necessarily have the opportunity to get published through traditional publishing houses,' Penguin Group (India) CEO and President Andrew Phillips said.

Through Partridge, Indian authors will be able to access a wide range of professional editorial, publishing and marketing services, enabling them to get their books published and distributed in both digital and print formats, he added.

India is the first country where Partridge has been rolled out. The publishing house plans to expand it to other countries as well.

'Partridge's next destination will be South Africa,' Phillips said. He said there is an increasing interest in reading and writing in the country and hence the Partridge has been launched first here.

ASI has published 170,000 authors and over 200,00 books around the world in the last three years. Partridge is a services-based model and writers can choose from six different packages priced between Rs 12,450 and Rs 149,950.

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