Singer Beyoncé Knowles is partnering with fashion retailer Topshop on a new company focused on streetwear-inspired activewear.
The ‘50-50 joint venture company’ called Parkwood TopShop Athletic Ltd. is set to be unveiled in fall 2015.
It will feature clothing, accessories and footwear designed for a range of fitness, dance and sports-related activities, reports eonline.com. ‘I have always loved Topshop for its fashion credentials and forward thinking.
Working with its development team to create and produce a technical and fashion-led collection is exciting and I’m looking forward to participating in all aspects of this partnership,’ the singer who is also lovingly called Queen B by her fans, said in a statement.
The ‘50-50 joint venture company’ called Parkwood TopShop Athletic Ltd. is set to be unveiled in fall 2015.
It will feature clothing, accessories and footwear designed for a range of fitness, dance and sports-related activities, reports eonline.com. ‘I have always loved Topshop for its fashion credentials and forward thinking.
Working with its development team to create and produce a technical and fashion-led collection is exciting and I’m looking forward to participating in all aspects of this partnership,’ the singer who is also lovingly called Queen B by her fans, said in a statement.