Born in 1998 near Moscow, Swanky Tunes have always experimented with different electronic styles in pursuit of their own sound. At first, was techno, before moving into a distinctly big-beat influenced sound.
Back in 2006 & 2007, they were rewarded as ‘Best Musical Group’ at the Russian Dance Music Awards, while first striking outside their homeland with releases signed on several famous international platforms such as Refune, Mixmash, Spinnin', Axtone and Size.
Supported by the best international DJs and always quoted by dance music heavy weights like Tiësto, David Guetta, Swedish House Mafia, Laidback Luke and many others, nothing seems to stop Swanky Tunes.
Millennium Post caught up with the trio on their trip to the Capital. Here are excerpts from the conversation....
When did you guys start with your personal careers in music?
We’ve been producing music for 15 years already. We have different music tastes, but Swanky Tunes made us get together and feel new vibes.
How did Swanky Tunes come together?
Two of us have known each other from kindergarten and the third one joined us when we were students.
How has the journey been? Tell us about the best and the worst times so far...
Started from Techno and Electro of 80s music we turned to the Big Beat Movement then, tried French house and Synth-Pop and finally found ourselves in the House. To be honest we’ve never gone through worse times like other DJs or producers. We didn’t want to catch stars or something like that. Our aim is just get everything swanky.
Where does the name Swanky Tunes come from?
The name we used before Swanky Tunes consisted of two Russian words. One day we realized it works, but for Russian fans only. We got many doubts about that name and finally decided to change it using such international language as English. We tried many versions and when hope was almost lost we looked into American slang dictionary, where we found the word ‘swanky’. Word ‘tunes’ came naturally in few seconds, because it’s about music.
How do you like the music scene in India? Have you performed here before? And how has India treated you so far?
That was our first time in India and we really enjoyed. Huge crowd and great feedback on the floor. Wish we could get back soon!
Any interest in Bollywood music?
Nope. But time will tell.
What songs top your own playlist right now?
Swanky Tunes, Dvbbs, Eitro - We Know (Original Mix)Armin van Buuren feat. Trevor Guthrie This Is What It Feels Like (W&W Remix)Sebastian Ingrosso & Tommy Trash Ft. John Martin – Reload (Vocal Mix)
How has the party music scene changed from the time you started?
Sound became louder, lights became brighter, raves became bigger and fun raised higher. That’s it!
Why pick EDM over any other genre? What do you think about the EDM scene in India?
It’s a new trend, that’s why people love it so much and we’re really happy about this, because we spend all our time with this music. India, like many other Asian countries, is a new Mecca for EDM.
What lies in 2013 for Swanky Tunes?
We decided to devote whole year developing our new brand called Showland. There are podcast, label and parties under this name.
First party was presented this march in Miami. Hopefully we’ll bring it around the world soon. You can download Showlandpodcast series via iTunes and find label’s releases on Beatport.
All these three are our goals and we want people enjoy them.