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BHIM App launched at KVIC's flagship store

Taking serious notes of the continuous demand of the customers, the Khadi and Village Industries Commission (KVIC) Chairman Vinai Kumar Saxena, recently launched the Bharat Interface for Money (BHIM) app at its flagship store in Connaught Place, for simpler payments without cash.

Describing this App – named for Dr B R Ambedkar – a game-changer to raise the sales of Khadi India outlets, the KVIC Chairman said that the introduction of this App at Khadi India outlet will play a big role in the government's push for digital transactions. "All UPI-connected banks accept BHIM - this includes all major Indian banks. Even banks not connected to UPI can receive money through BHIM via IFSC, an 11-digit code assigned to every bank branch by the Reserve Bank of India," he said.

Appreciating store's performance so far, Saxena added, "I am proud to say that our CP outlet has crossed 1 crore sale mark thrice in October and once in November. I am sure that with the introduction of BHIM App, we will add many more feathers in our cap in the month of December as well."

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