There is a reinvention of consumer: Anil Kapoor

Update: 2018-12-18 14:01 GMT

Mumbai: Actor Anil Kapoor says he has known for a while that Indian audiences have evolved as they can easily differentiate between an old-wine-in-the-new-bottle story and something which feels like a freshly brewed coffee. The actor, who is one of the producers of Netflix's new Original Selection Day, believes an adaptation of a book should retain the qualities of the source but should also resonate with the modern day and well aware audience.

Netflix's Selection Day is an adaptation of Aravind Adiga's novel of the same name and follows the story of two teenagers, destined for greatness in cricket, and their overbearing, obsessive father.

"There is a reinvention of consumer. The consumer is changing. You have to be aware of changing taste of the consumer also. That is one of the reason we have bought so many rights of books which we are hopefully going to adapt. Otherwise, what happens is that people say that they are getting the same kind of content again and again," Kapoor said.

The actor, 61, believes the arrival of streaming services has brought in a renaissance where the artistes can showcase their brilliance in their respective crafts.

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